Media training for senior executives

   Length of course:  Full-day (10:00am - 4:30pm approx.)
 

   Location: BSA offices, London WC2
 

This one-day programme will give participants a framework to understand how to navigate the mainstream media. Delegates will gain practical experience of preparing for and handling broadcast interviews, including those caused by crises. At the end of the day you will communicate with more authority and personal credibility, be able to pitch your message at the right level and achieve a more successful outcome. It's not just about 'how to' training but gaining confidence.
 

The programme is aimed at senior leaders and non-executive directors in BSA member firms.

No previous media experience is necessary.
 

   Media training for PR managers

   Length of course:  Full-day (10:00am - 4:30pm approx.)
 

   Location: BSA offices, London WC2
 

This one-day programme is especially designed for PR managers who may have experience of of handling media enquiries, but as part of their role may have to evaluate how the society should make use of media opportunities, or handle tricky issues, particularly with the broadcast media.. Delegates will gain practical experience of how to prepare themselves, or their senior executives, for broadcast interviews. At the end of the day you will be able to communicate with more authority and personal credibility and be able to pitch your message at the right level and achieve a more successful outcome.
 

No previous media/PR experience is necessary.

No previous media experience is necessary.

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